GA4 & Shopify Tracking Audit

A structured review of your Shopify analytics
implementation to identify tracking gaps,
duplicate events, and configuration errors.

Run a GA4 & Shopify Tracking Audit → $220

Audit report delivered within 48 hours
(excluding weekends and public holidays).

Introduction

Accurate analytics are essential for understanding revenue, marketing performance, and customer behavior.

Many Shopify stores run Google Analytics 4 with misconfigured events, duplicate tracking scripts, or incomplete ecommerce data.

This audit provides a full technical review of your GA4 and Google Tag Manager implementation to identify tracking problems and configuration errors.

Common Issues Found During Audits

Many stores discover problems such as:

• duplicate GA4 installations
• missing or incorrect purchase events
• Google Tag Manager trigger conflicts
• ecommerce parameters not being sent correctly
• consent banners blocking analytics
• Shopify checkout tracking errors

These issues often cause inaccurate conversion data and unreliable revenue reporting.

What This Audit Covers

This service reviews the main components of your analytics setup.

The audit includes:

• GA4 property configuration review
• ecommerce event structure analysis
• purchase event verification
• Google Tag Manager container review
• tag triggers and variables
• duplicate analytics installations
• consent banner interaction with tracking
• Shopify checkout event behavior

The goal is to identify any configuration issues affecting tracking accuracy.

What You Receive

After the audit you receive a written report including:

• explanation of detected tracking issues
• screenshots of event behavior
• description of configuration problems
• recommended fixes and priorities

This allows you to understand exactly what is wrong and how to correct it.

When This Audit Is Useful

This audit is often requested when:

• analytics data appears unreliable
• marketing teams cannot trust conversion numbers
• revenue reporting does not match expectations
• multiple apps installed tracking scripts
• the store has grown and needs a technical review

Price

GA4 / Shopify Tracking Audit

$220

Includes a full technical analysis of your analytics configuration.

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